As many people know, Google is one of the world’s leading search engines. But did you know that Google can do almost everything else as well? Yes, I mean everything. Over the next week I’m going to tackle some of Google’s other products and tell you how they can be useful for average needs.
Today I’ll tackle the first line of communication Google Reader:
This is your RSS reader, it will be one of your best friends and you’ll wonder how you ever lived without it (once you figure out what it is!). RSS stands for Really Simple Syndication. Why does that matter? It doesn’t really. Most sites today with constantly updating content (news sites, blogs, and most other sites) use RSS and produce an ‘RSS feed’ which users are able to subscribe to (usually by clicking on an orange button similar to that located on the right of this page). This is like subscribing to a newsletter or magazine, and you’re notified when the site is updated.
But how do you get the notification? You use a feed reader, such as Google Reader. Like most other Google products, you can access it through your Google account at the address http://www.google.com/reader. You’ll see that you have no subscriptions, so let’s add a one to it. Remember the giant orange button on the right of Blogging for Apples? Click it. You should have an option to subscribe to the feed, do it. You’ve now subscribed to your first RSS feed.
Now go have a look at your Google Reader again (it may take a minute or two, refresh the page) and you should be subscribed to Blogging for Apples. Whenever the site is updated with new posts, the new posts will automatically be added to your reader I’m sure you’re thinking around now ‘but couldn’t I have just visited the site?’ and the answer is yes. But the key is to subscribe to more sites. There is no limit to how many feeds you can subscribe to with Google Reader, and all will be displayed in the reader, so you don’t have to visit each site one by one. It saves a ton of time and allows you to get the most out of all the resources out there.
Now that we have the basis covered, why is Google Reader great? Well first off it has a great user interface. You can access all your feeds by just clicking the title of the feed. Each post allows you to star (favorite) a post so it’s easier to find later, share it (put on your public feed page), email it to somebody or add tags to it (so you can search for it later in your feeds) with a simple click on the footer located at the bottom of each post.
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Reader also allows you to use keyboard shortcuts for even faster reading of your feeds. On top of that it allows you to view your feeds on your mobile phone as well, never be disconnected. If you’ve never used RSS before give it a try, you won’t be disappointed and you’ll catch on quicker than I made it sound.
Some helpful links:
OSX Style Google Reader: A Firefox plugin to make Google Reader prettier.
Google Reader Notifier: Firefox plugin that notifies you when a feed is updated that your’re subscribed to with google reader.
50+ Google Reader extensions and scripts for Firefox @ Mashable

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